Coverart for item
The Resource All marketers are liars : the power of telling authentic stories in a low-trust world, Seth Godin

All marketers are liars : the power of telling authentic stories in a low-trust world, Seth Godin

Label
All marketers are liars : the power of telling authentic stories in a low-trust world
Title
All marketers are liars
Title remainder
the power of telling authentic stories in a low-trust world
Statement of responsibility
Seth Godin
Creator
Subject
Language
eng
Summary
All marketers tell stories. And if they do it right, we believe them. A good story is where genuine customer satisfaction comes from. It's the source of profit and it's the future of your organisation. This book shows how to discover and tell authentic stories that set you and your products or service apart from the competition
Cataloging source
StDuBDS
http://library.link/vocab/creatorName
Godin, Seth
Dewey number
  • 658.8
  • 658.8
Index
no index present
Literary form
non fiction
http://library.link/vocab/subjectName
  • Marketing
  • Marketing
  • Business and Management
Target audience
specialized
Label
All marketers are liars : the power of telling authentic stories in a low-trust world, Seth Godin
Instantiates
Publication
Control code
9780718148652
Dimensions
20 cm.
Extent
224 p.
Isbn
9780718148652
Isbn Type
(hbk.)
Label
All marketers are liars : the power of telling authentic stories in a low-trust world, Seth Godin
Publication
Control code
9780718148652
Dimensions
20 cm.
Extent
224 p.
Isbn
9780718148652
Isbn Type
(hbk.)

Library Locations

    • Church Street LibraryBorrow it
      67 Church Street, London, NW8 8EU, GB
      51.523203 -0.170366
Processing Feedback ...