Coverart for item
The Resource Viral loop : the power of pass-it-on, Adam L. Penenberg

Viral loop : the power of pass-it-on, Adam L. Penenberg

Label
Viral loop : the power of pass-it-on
Title
Viral loop
Title remainder
the power of pass-it-on
Statement of responsibility
Adam L. Penenberg
Creator
Subject
Language
eng
Summary
This text analyzes the power of the 'pass-it-on' phenomenon, introducing us to the architects of the mightily efficient, money-spinning model known as the 'Viral Loop' - the secret behind some of the most successful businesses in recent history
Cataloging source
StDuBDS
http://library.link/vocab/creatorName
Penenberg, Adam L
Dewey number
  • 659.1'33
  • 659.133
  • 659.133
Illustrations
illustrations
Index
index present
Literary form
non fiction
http://library.link/vocab/subjectName
  • Word-of-mouth advertising
  • Viral marketing
  • Business and Management
Label
Viral loop : the power of pass-it-on, Adam L. Penenberg
Instantiates
Publication
Note
Originally published: 2009
Bibliography note
Includes bibliographical references and index
Control code
9780340918692
Dimensions
20 cm.
Extent
ix, 274 p.
Isbn
9780340918692
Isbn Type
(pbk.)
Other physical details
ill.
Label
Viral loop : the power of pass-it-on, Adam L. Penenberg
Publication
Note
Originally published: 2009
Bibliography note
Includes bibliographical references and index
Control code
9780340918692
Dimensions
20 cm.
Extent
ix, 274 p.
Isbn
9780340918692
Isbn Type
(pbk.)
Other physical details
ill.

Library Locations

    • Westminster Reference LibraryBorrow it
      35 St. Martin's Street, London, WC2H 7HP, GB
      51.5096382 -0.1297941
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